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Brand Identity · Fitness

StayFit Live

The lockdown forced everyone to stay indoors, and the fitness centres went with them — live.

Brand
StayFit Live
Deliverables
Identity · Campaign · Iconography
Context
Lockdown pivot to live classes
Disciplines
Brand identity · Type & colour system · Social
StayFit Live campaign layout
StayFit Live animated creative
StayFit Live brand guidelines — logo, colour, type and icon system
Brand system — logo, colour, type scale and icon set
StayFit Live brand application
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